<p><span style="color: #808080"><span style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; word-spacing: 0px; text-decoration: underline; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><strong>Pesquisa de Mercado</strong></span></span></p>
<ul style="widows: 2; text-transform: none; background-color: rgb(255,255,255); margin-top: 0.5em; text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; margin-bottom: 0.5em; color: rgb(0,0,0); word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px">
    <li><span style="color: #808080">Estudo de imagem; </span></li>
    <li><span style="color: #808080">Perfil, h&aacute;bitos e atitudes dos consumidores </span></li>
    <li><span style="color: #808080">Motiva&ccedil;&otilde;es de compra e consumo </span></li>
    <li><span style="color: #808080">Posicionamento de mercado </span></li>
    <li><span style="color: #808080">An&aacute;lise da concorr&ecirc;ncia </span></li>
    <li><span style="color: #808080">Mercados atuais e potenciais </span></li>
    <li><span style="color: #808080">Adequa&ccedil;&atilde;o e lan&ccedil;amento de novos empreendimentos, produtos e servi&ccedil;os </span></li>
    <li><span style="color: #808080">Comunica&ccedil;&atilde;o e Marketing (Pr&eacute;-testes de produtos, embalagens, recall) </span></li>
</ul>
<span style="color: #808080"><span style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; word-spacing: 0px; text-decoration: underline; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><strong>Pesquisa de Opini&atilde;o</strong></span><br style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; color: rgb(0,0,0); word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px" />
</span>
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    <li><span style="color: #808080">Perfil e Adequa&ccedil;&atilde;o de pr&eacute;-candidatos </span></li>
    <li><span style="color: #808080">Estudo explorat&oacute;rio de cen&aacute;rio eleitoral </span></li>
    <li><span style="color: #808080">Perfil do eleitorado, inten&ccedil;&atilde;o e motiva&ccedil;&atilde;o de voto </span></li>
    <li><span style="color: #808080">Defini&ccedil;&atilde;o de estrat&eacute;gias pol&iacute;ticas e de comunica&ccedil;&atilde;o e marketing eleitoral </span></li>
    <li><span style="color: #808080">Valida&ccedil;&atilde;o de conceitos de campanha </span></li>
    <li><span style="color: #808080">Acompanhamento eleitoral </span></li>
</ul>
<span style="color: #808080"><span style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; word-spacing: 0px; text-decoration: underline; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><strong>Pesquisa de Comunica&ccedil;&atilde;o e M&iacute;dia</strong></span><br style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; color: rgb(0,0,0); word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px" />
</span>
<ul style="widows: 2; text-transform: none; background-color: rgb(255,255,255); margin-top: 0.5em; text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; margin-bottom: 0.5em; color: rgb(0,0,0); word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px">
    <li><span style="color: #808080">Defini&ccedil;&atilde;o de conceitos e estrat&eacute;gias de comunica&ccedil;&atilde;o e marketing </span></li>
    <li><span style="color: #808080">H&aacute;bitos de m&iacute;dia do p&uacute;blico de interesse </span></li>
    <li><span style="color: #808080">Pr&eacute;-teste e recall de campanhas publicit&aacute;rias </span></li>
    <li><span style="color: #808080">Estudo de efici&ecirc;ncia de meios e ve&iacute;culos de comunica&ccedil;&atilde;o </span></li>
    <li><span style="color: #808080">Estudo da adequa&ccedil;&atilde;o de produtos e servi&ccedil;os de comunica&ccedil;&atilde;o </span></li>
</ul>
<span style="color: #808080"><span style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; word-spacing: 0px; text-decoration: underline; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><strong>Pesquisa de Avalia&ccedil;&atilde;o Governamental</strong></span><br style="widows: 2; text-transform: none; background-color: rgb(255,255,255); text-indent: 0px; letter-spacing: normal; font: 13px/19px 'Times New Roman', Times, serif; white-space: normal; orphans: 2; color: rgb(0,0,0); word-spacing: 0px; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px" />
</span>
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    <li><span style="color: #808080">Imagem instituticional de &oacute;rg&atilde;os p&uacute;blicos </span></li>
    <li><span style="color: #808080">Estudo de satisfa&ccedil;&atilde;o com a gest&atilde;o p&uacute;blica </span></li>
    <li><span style="color: #808080">Segmenta&ccedil;&atilde;o e an&aacute;lise de p&uacute;blicos de relacionamento </span></li>
    <li><span style="color: #808080">Perfil e clima organizacional do p&uacute;blico interno </span></li>
    <li><span style="color: #808080">Demanda de novas a&ccedil;&otilde;es, servi&ccedil;os e produtos do setor p&uacute;blico </span></li>
    <li><span style="color: #808080">Clima organizacional </span></li>
</ul>